Cross-Border E-Commerce Marketing and Management

Autor*innen

• Rakibul Hogue
• R. Edward Bashaw

Parameter

• Business & Management
• Lehrbücher
• Universitätslehrbücher

Mehr zum Buch

Provides the necessary knowledge to managers to compete with the competitive market structure and ultimately contribute to the sustainable economic growth of a country. The book works as a guideline for existing cross-border e-commerce managers to formulate individual strategies to keep an enterprise competitive.

• Sprache: Englisch
• Erscheinungsdatum: 2020
• Einband: Hardcover