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Dreamers and Unicorns

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Abhijit Bhaduri

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Which description fits your organisation? Most Dreamers, it turns out, know how to build products, not organisations. Most Dreamers stay local and never become a Unicorn. A narcissistic leader, a leadership team of old cronies and a toxic culture are often the three curses that prevent them from going global and becoming a Market Shaper. MARKET A Market Shaper changes how we live—across the world. They struggle to retain the trust of governments and stakeholders beyond investors. How do you spot an Incumbent? Ask the employees. They believe the firm and its offerings are irrelevant; the leadership team believes they are Market Shapers. Packed with ideas and innovations, this powerhouse of a book by best-selling author and talent management specialist Abhijit Bhaduri explains why leadership, talent and culture are the new drivers of growth whether you are a Dreamer, a Unicorn, a Market Shaper or an Incumbent.