Parameter
- 256 Seiten
- 9 Lesestunden
Mehr zum Buch
Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls “social business.” By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.
Buchkauf
Building Social Business, Muhammad Yunus
- Sprache
- Erscheinungsdatum
- 2010
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- (Hardcover),
- Buchzustand
- Gebraucht - Gut
- Preis
- 3,99 €inkl. MwSt.
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- Sprache
- Englisch
- Autor*innen
- Muhammad Yunus
- Verlag
- Public Affairs
- Erscheinungsdatum
- 2010
- Einband
- Hardcover
- Seitenzahl
- 256
- ISBN10
- 1586488244
- ISBN13
- 9781586488246
- Reihe
- Schlagwörter
- Sachbücher, Sozialwissenschaften, Handel, Wirtschaft & Management, Lebenshilfe, Soziologie, Unternehmertum, Armut
- Originaltitel
- Building social business
- Bewertung
- 3,95 von 5 Sternen
- Beschreibung
- Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls “social business.” By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.