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Know Your Onions - Corporate Identity

Autor*innen

  • Autorenkollektiv

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Not all of us get to work on multimillion corporate identity projects for airlines and huge conglomerates. If you are new to the sector or honing their skills, this book if for people who have tackled identity projects in the real world, then this is for you. This is a broad introduction on identity design - not branding - don't worry, you'll learn the difference. If you want a book that tells you how to do it, this is for you - if you want a book about how other people have done it - then this isn't the book for you. This book is for graphic designers and people who commission corporate identity projects who want to understand the process and how to deliver one, be it new to the sector or honing their skills.

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Know Your Onions - Corporate Identity, Autorenkollektiv

Sprache
Erscheinungsdatum
2020
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(Paperback)
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Titel
Know Your Onions - Corporate Identity
Sprache
Englisch
Autor*innen
Autorenkollektiv
Erscheinungsdatum
2020
Einband
Paperback
Seitenzahl
244
ISBN10
906369539X
ISBN13
9789063695392
Reihe
Bewertung
3,65 von 5 Sternen
Beschreibung
Not all of us get to work on multimillion corporate identity projects for airlines and huge conglomerates. If you are new to the sector or honing their skills, this book if for people who have tackled identity projects in the real world, then this is for you. This is a broad introduction on identity design - not branding - don't worry, you'll learn the difference. If you want a book that tells you how to do it, this is for you - if you want a book about how other people have done it - then this isn't the book for you. This book is for graphic designers and people who commission corporate identity projects who want to understand the process and how to deliver one, be it new to the sector or honing their skills.