A Panorama of The Major E-Commerce Companies In India

Autor*innen

• Varun Kesavan

Parameter

• 108 Seiten
• 4 Lesestunden

• Wirtschaft

Mehr zum Buch

The book provides an in-depth analysis of India's rapidly growing e-commerce landscape, highlighting the significant user base and the low penetration rate compared to other countries. It emphasizes the unique preference for cash on delivery, which dominates e-retail activities. The increasing demand for international products outpaces local supply, with projections indicating that online retail revenue could reach $100 billion by 2020, particularly in the fashion sector. Additionally, it profiles major e-commerce companies shaping this dynamic market.

• Sprache: Englisch
• Erscheinungsdatum: 2017
• Einband: Paperback