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Focusing on the evolving landscape of strategic management, this edition explores various models and theories while addressing contemporary challenges such as the internet's growth, disruptive business models, and the impacts of COVID-19. It emphasizes the importance of strategic agility and resilience across sectors. Additionally, the book is complemented by MindTap, an online learning tool that offers interactive resources, practice questions, and analytics to enhance students' learning experience and track their progress effectively.
Buchkauf
Strategic Management Awareness and Change, Jonathan Scott, John Thompson, Frank Martin
- Sprache
- Erscheinungsdatum
- 2022
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- Titel
- Strategic Management Awareness and Change
- Sprache
- Englisch
- Autor*innen
- Jonathan Scott, John Thompson, Frank Martin
- Verlag
- Cengage Learning EMEA
- Verlag
- 2022
- Einband
- Paperback
- Seitenzahl
- 720
- ISBN13
- 9781473786530
- Kategorie
- Lehrbücher
- Beschreibung
- Focusing on the evolving landscape of strategic management, this edition explores various models and theories while addressing contemporary challenges such as the internet's growth, disruptive business models, and the impacts of COVID-19. It emphasizes the importance of strategic agility and resilience across sectors. Additionally, the book is complemented by MindTap, an online learning tool that offers interactive resources, practice questions, and analytics to enhance students' learning experience and track their progress effectively.