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The book explores the concept of "happy eating" by examining food addiction behaviors and characteristics in both historical and contemporary advertisements for ultra-processed foods. Utilizing thematic analysis, it delves into how these advertisements promote unhealthy eating habits, highlighting the connection between marketing strategies and food addiction.
Buchkauf
"Happy Eating" and Food Addiction in American Advertising, Debbie Danowski
- Sprache
- Erscheinungsdatum
- 2023
- product-detail.submit-box.info.binding
- (Hardcover)
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