A showcase to the world

Oruro Technical, Economic, Commercial and Cultural Fair and Exhibition.

Autor*innen

• Pamela Huanca Villegas

Parameter

• 52 Seiten
• 2 Lesestunden

• Sozialwissenschaften

Mehr zum Buch

The project focuses on developing a communication proposal to enhance the image and identity of Campo Ferial 3 de Julio in relation to the Technical, Commercial, and Cultural Exhibition Fair of Oruro (EXPOTECO). A comprehensive diagnosis identified key strengths, weaknesses, opportunities, and threats. The proposal includes specific objectives, actions, activities, resources, and a timeline to address the identified issues. Data collection techniques such as semi-structured interviews, surveys, and document reviews were utilized to inform the strategies proposed.

• Sprache: Englisch
• Erscheinungsdatum: 2023
• Einband: Paperback