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From Penguins to Paradise

My Life as an Advertising Man

Autor*innen

Paddy Hayes

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164 Seiten
6 Lesestunden

Biografien & Memoiren

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The narrative follows a young agency executive navigating the quirky and often absurd world of advertising. Through humorous anecdotes, it explores the challenges of producing a TV commercial featuring penguins, as well as the complexities of establishing Western agencies in Moscow and China. Blending comedy with insightful commentary, the book offers a unique glimpse into the ad industry's inner workings, making it both entertaining and educational for readers.