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Focusing on the aspirations and anxieties of over 400 million Indian millennials, the book explores their economic goals and social views in the context of contemporary India. It reveals that a significant majority still favor arranged marriages and prioritize government jobs, prompting a comparison with previous generations. Through a blend of extensive data and personal stories, the author delves into their perspectives on sex, marriage, employment, religion, and politics, providing an intimate look at this influential demographic across 13 states.
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What Millennials Want: Decoding the Largest Generation, Vivan Marwaha
- Sprache
- Erscheinungsdatum
- 2023
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- (Paperback)
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