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Revised and updated techniques to achieve top performance in product management The Product Manager's Handbook takes the mystery out of this field by detailing how to integrate aspects from production and coordination to value maximization into a cohesive whole, while examining key international issues, new technologies, and the financial side of product management.
Buchkauf
The Product Manager's Handbook, Linda Gorchels
- Sprache
- Erscheinungsdatum
- 2005
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- Titel
- The Product Manager's Handbook
- Untertitel
- Third Edition
- Sprache
- Englisch
- Autor*innen
- Linda Gorchels
- Verlag
- McGraw-Hill Professional
- Erscheinungsdatum
- 2005
- Einband
- Hardcover
- Seitenzahl
- 389
- ISBN10
- 0071459383
- ISBN13
- 9780071459389
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Ökonomie, Management & Personalverwaltung, Marketing & PR
- Beschreibung
- Revised and updated techniques to achieve top performance in product management The Product Manager's Handbook takes the mystery out of this field by detailing how to integrate aspects from production and coordination to value maximization into a cohesive whole, while examining key international issues, new technologies, and the financial side of product management.