Exploring Strategy

Autor*innen

• Gerry Johnson
• Richard Whittington
• Kevan Scholes

Parameter

• Business & Management
• Handbücher und Anleitungen
• Handel
• Lehrbücher
• Sachliteratur

Mehr zum Buch

This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.

• Sprache: Englisch
• Einband: Paperback