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Exploring Strategy, Text & Cases

Autor*innen

Richard Whittington
Patrick Regnér
Duncan Angwin
Gerry Johnson
Kevan Scholes

Parameter

832 Seiten
30 Lesestunden

Business & Management
Handbücher und Anleitungen
Handel
Lehrbücher
Sachliteratur

Mehr zum Buch

Focusing on strategic thinking, this text delves into critical issues related to organizational operation, growth, and innovation. The inclusion of longer case studies in the Text & Cases edition enhances students' understanding of managerial perspectives, providing them with valuable insights into real-world applications of strategic concepts.