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Exploring the landscape of creativity in organizations, the authors reveal innovative strategies to enhance creative performance in businesses. Drawing from their global investigations, they present a fresh perspective on fostering creativity, supported by a wealth of success stories that illustrate practical applications. This work serves as a guide for companies looking to unlock their creative potential and transform their organizational culture.
Buchkauf
Corporate Creativity, Alan G. Robinson, Susan Stern
- Sprache
- Erscheinungsdatum
- 1998
- Einband
- (Paperback)
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- Titel
- Corporate Creativity
- Untertitel
- How Innovation and Improvement Actually Happen
- Sprache
- Englisch
- Autor*innen
- Alan G. Robinson, Susan Stern
- Erscheinungsdatum
- 1998
- Einband
- Paperback
- Seitenzahl
- 276
- ISBN10
- 1576750493
- ISBN13
- 9781576750490
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Management & Personalverwaltung, Marketing & Vertrieb
- Bewertung
- 3,45 von 5 Sternen
- Beschreibung
- Exploring the landscape of creativity in organizations, the authors reveal innovative strategies to enhance creative performance in businesses. Drawing from their global investigations, they present a fresh perspective on fostering creativity, supported by a wealth of success stories that illustrate practical applications. This work serves as a guide for companies looking to unlock their creative potential and transform their organizational culture.